The Smart Retail Tech Expo logo

03-04 MAY 2023

LVCC, Las Vegas

Aditya Agashe: Speaking at the Smart Retail Tech Expo

Aditya Agashe

Product Manager  -  Microsoft

Business Strategy for Product Managers: Market Entry Strategies & Predictions

As Product Managers, we have an innate desire to build great products. However, to be a truly great PM, you must be able to take a step back and evaluate when and how to best enter a market (if at all). The first question you should always ask is why should we do this rather than jumping straight to how we do this. Without a clear strategy, your company will cease to exist.

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