The Smart Retail Tech Expo logo

08-09 MAY 2024

LVCC, Las Vegas

Vijay Ramachandran: Speaking at the Smart Retail Tech Expo

Vijay Ramachandran

VP GTM Enablement + Experience  -  Pitney Bowes

Vibecession: How Online Shopper Expectations Are Changing...All over Again

The vibes... are off. On one hand, the job market is strong, unemployment is down, and consumer spending remains brisk. On the other hand, inflation persists while consumer confidence remains low. In this rapid-fire presentation, Pitney Bowes dives into how this topsy-turvy post-COVID environment has consumers craving control from their ecommerce experience. From checkout improvements to delivery tracking and returns, we explore how online retailers can adapt their order experiences—but also recoup significant margins along the way.

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About Vijay Ramachandran

Vijay Ramachandran leads market strategy and software product development for Pitney Bowes Global Ecommerce, responsible for identifying market trends and insights that lead to faster and more cost-effective ecommerce operations, better post-purchase consumer experiences and more nimble cross-border ecommerce strategies. Pitney Bowes Global Ecommerce offers ecommerce fulfillment, parcel delivery, returns management and cross-border logistics. Prior to joining Pitney Bowes, Ramachandran was head of brand and product marketing at Manhattan Associates, an omnichannel technology company. He has more than 20 years of experience in ecommerce and logistics.