The Smart Retail Tech Expo logo

03-04 MAY 2023

LVCC, Las Vegas

Keynote Theater 2

The KeyNote Theaters at The White Label World Expo are at the heart of the event. With the Keynote Speaker topics being tailored by industry leaders at the forefront of ecommerce and product branding, all visitors who attend a Keynote Seminar will expect to discover some of the latest trends, insights, and expertise in their profession.

Expect to see plenty of visitor recordings and selfies, online press and blogger coverage, as well as numerous photos, announcements and posts regarding the Keynote Theater lineup.

  • Wednesday
  • Thursday
    • Neel Mehta: Speaking in the Keynote Theater 2

      11.00 - 11.30

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      11.00 - 11.30

      Neel Mehta - Google

      Business Strategy for Product Managers: Market Entry Strategies & Predictions

      As Product Managers, we have an innate desire to build great products. However, to be a truly great PM, you must be able to take a step back and evaluate when and how to best enter a market (if at all). The first question you should always ask is why should we do this rather than jumping straight to how we do this. Without a clear strategy, your company will cease to exist. In the first half of this presentation, we will teach strategic frameworks for making crucial business strategy decisions. When a company is looking to enter a new space, it has three fundamental choices: acquire another company already in the space (buy), license from or partner with another company (borrow), or finally, create its own solution (build). As a Product Manager, your job is to find solutions which align with your company’s goals and users’ needs. Exceptional Product Managers know how and when to use the following arsenal of buying, building, or borrowing rather than blinding jumping to building. We will then apply these frameworks and break down how companies like Google, Facebook, and Microsoft have utilized the different strategies presented to meet their business goals. During the second half of the presentation, we will look at some of today’s top tech firms (e.g. Amazon, Airbnb, etc.) and make predictions of what these disruptive companies will do next and why.


      Jack Hogan: Speaking in the Keynote Theater 2

      11.45 - 12.15

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      11.45 - 12.15

      Jack Hogan - Mashgin

      Lines and Your Bottom Line

      Lines hurt your business, probably more than you think. With the labor shortage making additional hiring extremely difficult, businesses need to find smart ways to reduce lines. Attend to learn the hard data on how lines impact businesses across industries and what innovators are doing to improve the customer experience.


      Gina Ban: Speaking in the Keynote Theater 2

      12.30 - 13.00

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      12.30 - 13.00

      Gina Ban - StackCommerce

      Building Creative Solutions in a Privacy-First Era

      Creativity is easy to spark when data points are abundant. In this new post-pandemic world where consumers prioritize privacy over performance, how do marketers continue to find innovative and creative solutions when data is unavailable


      Raj Tumber: Speaking in the Keynote Theater 2

      13.15 - 13.45

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      13.15 - 13.45

      Raj Tumber - SCORE

      Doing Business in High Inflation

      Product based businesses rely on logistics and transportation, which in the recent years have become a challenge resulting businesses to adjust their operations frequently. Then, high inflation increases cost of goods resulting to decrease in consumer spending which then effects business revenue - and government revenue through business tax. All this deepens economic downturn. The speaker discusses awareness factors to consider in maintaining business sustainability during high inflation.


      Jo Anna Thomas: Speaking in the Keynote Theater 2

      14.00 - 14.30

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      14.00 - 14.30

      Jo Anna Thomas - Oracle

      Limitless Possibilities while Embracing Change

      Introduce transformational change management encouraging innovation and creativity. Discuss the role of diversity and inclusion within business operations and its importance during the product lifecycle. Share the exponential benefits of D&I illustrating pitfalls given insufficiency. Illustrate urgency for business environments that cultivates D&I, innovation, and creativity. Connect D&I’s impact on product development, business processes, customer relationships, sales, and marketing experiences.


      Chris Shalchi: Speaking in the Keynote Theater 2

      14.45 - 15.15

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      14.45 - 15.15

      Chris Shalchi - Shopify

      How NFTs are Changing Retail

      NFTs are still a new technology and their full impact and implications are still being explored. Currently, NFTs are most popularly being used to prove ownership over digital copies of media, such as digital artwork, but they have many other uses. Learn what brands & retailers are doing today with NFTs and their blockchain strategy.


      Jason Traff: Speaking in the Keynote Theater 2

      15.30 - 16.00

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      15.30 - 16.00

      Jason Traff - Shipwell

      Creating a More Sustainable Supply Chain

      Now that delivery vehicles are a constant presence in traffic and through neighborhoods, there should be a way to reduce their environmental impact. One of the most effective ways is through optimizing routes, using real-time data to streamline the process from the first to the final mile. Systems can provide accurate information and guidance on the optimal number of vehicles required and the most efficient route to be taken to deliver the packages to each location on time, as well as where shipments can be consolidated to put fewer trucks on the road.