Always-On Always-Perfect Brand Marketing - How?
In today’s extra-fast-paced marketing ecosystem brands have lots to do. Covering every channel, being ’on’ 24/7/365, servicing users more quickly than ever before, and having to meet increasingly demanding product and service expectations. How do you do all of that and build robust, consistent, and authentic brands? Craig Unsworth - CPO at Papirfly, the brand management and activation platform - breaks it down.