The Smart Retail Tech Expo logo

10 & 11 March 2021

LVCC, Las Vegas

Sabrina Wright: Speaking at the Smart Retail Tech Expo

Sabrina Wright

Lead UX Designer  -  John Lewis

Challenges of Innovation

Understanding how technology has changed the way customers shop. How do we use innovation to address these changes and what are the challenges for implementing innovation in a large business.

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About Sabrina Wright

Sabrina is a service designer with over 10 years of design experience. She has led innovation projects such as the home and beauty AR tool for the John Lewis app. She is currently working on the future of visualisation tools for customers. She believes the difference between a good designer and a great designer is their ability to address the holistic needs of both the customer and the business